Identity Designed is a showcase of brand identity projects from around the world.

KAVIART

KAVIART identity design

KAVIART is a small interior design firm based in Budapest, Hungary.

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Adrian Mora

Adrian Mora identity

I’m a graphic designer, 25 years old, from Malaga, Spain.

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West of England Design Forum

WEDF identity

The ‘voice of design’ in the West of England.

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W&Cie

W&CIE brand identity

New brand couples serve as signs for the men’s and ladies’ toilets.

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Houdini

Houdini sketches

Designing your own identity can be one of the hardest things in the world.

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Smel

Smel identity design

For the identity, we made a selection of five different texts. They range from a signed text by Bono (U2), to a piece of an e-mail from Tom Waits.

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Resonate

Resonate brand identity design

They get the many facets of a particular point of view across by taking the central idea and exploding it out to hundreds of smaller stories that connect to create the bigger picture.

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Addition

Addition brand identity design

Adding a second layer of the word ‘addition’ atop the first created the final typographic marque. This simplistic concept retains legibility and obviously illustrates the principles on which Addition is built.

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Outside Photographic

Outside Photographic

When Outside Organization launched Outside Photographic, director Mark Ray-Jones commissioned me to create the brand identity. I wanted to create something that appeared to communicate the voice and ephemera of pop culture as it is captured through the lens.

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Faye Toogood

Faye Toogood identity design

As she works a lot with fabric, we wanted Faye’s stationery to reflect fabric swatches — when each small sample is a different part of a repeated pattern.

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