Identity Designed is a showcase of brand identity projects from around the world.


IVA brand identity design

The perception of the school and the work of its graduates had not kept pace with the times. Especially in Denmark, the institution was seen as old fashioned.

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The People’s Supermarket

The People's Supermarket

A brand new co-operative supermarket; The People’s Supermarket.

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McCormack Joinery

McCormack Joinery identity design

McCormack Joinery is a London-based furniture workshop.

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Dezeen Watch Store

As the symbol moves through 86,400 different combinations of shape and colour, abstractly representing local time in 24 hour format, the identity becomes a timepiece itself while always remaining recognisable.

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Mash Creative 2011 calendar

Mash Creative 2011 calendar

Expertly screen printed by Bob Eight Pop — each poster has been printed in white and phosphorescent ink (for 24-hour visual appeal) and printed onto high quality 160gsm Raven Black Kaskad.

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Johanna Lenander

Johanna Lenander

Printing techniques included relief and fluorescent inks. High quality paper stock — such as the uncoated Munken Polar 400gsm — was used for the stationery.

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Ann Arbor Film Festival

Ann Arbor Film Festival identity design

The Ann Arbor Film Festival (AAFF) is the nation’s oldest running independent film festival and is internationally recognized for focusing on the art of film.

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Virgin Galactic

Virgin Galactic branding

Marketing and promotional materials for pioneers of commercial space travel, Virgin Galactic.

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ITI identity

ITI is a pioneer in automation technology, solving everyday challenges in all parts of life.

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SOTO identity design

With consumerism at an all time high and brand image playing an ever more important role in consumers buying choices, we felt an overwhelming desire to challenge what has become “The Norm.”

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