Contributed by Paul West, partner at London-based Form.
Dazed & Confused and Topshop set up the Recreation Awards to celebrate excellence in all fields of creativity from journalism to music production. Running alongside the awards were a series of gigs across the country where established bands and DJs created a real sense of brand for the awards itself.
Our solution: We created an identity that was eye catching, while representing the spirit of the event. Our final design translated across call for entries, gig flyers, advertising and all awards materials including invitations and the design of the perspex award.