Designed by Interbrand, Paris.
Sigfox is a French company that builds wireless networks to connect low-energy objects such as electricity meters, smartwatches, and washing machines, that need to be continuously on and emitting small amounts of data.
From brand proposition to brand expression, we totally transformed the Sigfox brand with a simple motto: Make Things Come Alive.
Merging physical and digital galaxies.
Billions of IoT (Internet of Things) sensors, mobile devices, and connected machines are generating unfathomable amounts of data, prompting the convergence of the physical and the digital galaxies.
Make Things Come Alive.
A plant that notifies you when it needs water, your fridge that fills itself when it’s empty, your door that allows you to remotely provide access to your home to anyone… Make Things Come Alive is the promise to give life to all the objects of the physical world by connecting them to the Sigfox network.
The living rings, a design language to bring the vision to life.
The living rings is a graphical grammar that represents all the connections between the physical world and the digital world. The living rings system is living, flexible, and responsive.
Transform a company to become a utility.
Sigfox delivers the simplest solutions to power the IoT, it doesn’t just want to be a company, it wants to become a utility. And, with the advent of wide-area low-power networks like this, the new limiting factor for the Internet of Things becomes the sensors, not the networks.
More to see here: brand.sigfox.com.