Contributed by Daniel Peterson of Victoria-based Fabio Ongarato Design.
Baker D. Chirico celebrated the launch of their new identity with the opening of their second store, in the inner city suburb of Carlton. The project was a unique collaboration between FOD (Fabio Ongarato Design), architects March Studio, artist and fashion designers PAM, and Daniel Chirico – Australia’s most recognised artisan bread maker. Focused on the juxtaposition between age-old tradition and craft, and contemporary design thinking with a surreal twist, the new store creates a truly unique and unexpected experience.
Photography by Peter Bennetts.
View more identity projects on the Fabio Ongarato website.